“Pragmatic, low ego, and always a step ahead of me. He solved problems I hadn't even spotted. A top pick for any founder who needs a business-savvy designer.”
Holger Seim
I help startups design what matters and decide what not to ship
I shipped at:
kooky
kooky
Removing 60% of the product to get ready for seed round
Franziska Weiser
“Michał took full ownership about the design process from guiding ideation workshops through creating our corporate identity corner stones to the foundation of our app design.”
Victoria Busse
“Michał's been an exceptional design leader every single time. He combines strong craft with clear business and user focus, consistently elevates teams, and raises the bar for both strategy and execution.”
Tarek Sadi
“Michał brought founder-level clarity and relentless execution to Blinkist. Our design and delivery velocity noticeably increased with him involved.”
This is usually where I come in for embedded or project based collaboration
When is the best time
for us to chat
- Your roadmap is full.Your design seat is empty.
- Every feature works.They don't work together.
- Your product has grown.So has the friction.
- You've just raised.Now expectations are higher.
From product decisions to launch.
You work directly with me throughout the project.
Decide what to build
We work out which problem to solve, what the next release needs, and what can wait.
Design how it works
I turn that scope into flows, prototypes and interfaces, working through the details with you and your engineers.
Get it live
I work with your engineers during implementation, review what gets built, and contribute code where it helps.
Two ways to work with me.
Fixed scope
We agree on the result before I start: a core flow redesigned, a 0→1 feature designed and shipped, a product cut down to what matters before a raise.
- 4–6 weeks
- Price agreed before kickoff
- Ends with shipped work, not a handoff deck
Embedded
I join your team: in your Slack, your design file and your repo. I own design from product decisions through to launch. Usually 2-3 days / week.
- Monthly, 3-month minimum
- Part of the team on rolling basis
- Starts within two weeks
Not sure which one fits?
That's what the first call is for.
Hi, I'm Michał
I spent 2.5 years embedded at Blinkist, leading design from research to launch. Before that, I spent 3 years at TIER Mobility, shaping the rider experience across 11 markets.
Across 20+ product teams, I've learned that the best work happens when design stays close to the people building the product.
That's how I run Frax. No layers, no passing work down the line. Just direct collaboration, thoughtful product design, and hands-on involvement from the first decisions through implementation.
Based between Berlin and Kraków. Working in CET.
FAQ
Studio or freelancer?
A one-founder studio. You work with me directly. Frax is the name on the contract and the invoice, and the way I bring in senior people when a project needs them.
Who does the work?
I do. If someone else joins, you'll know before they do.
Do you build or just design?
Both, where it makes sense. I ship in your stack; scope says how far.
How is pricing structured?
Fixed price per defined result, or monthly with a 3-month minimum.
Do you work with US teams?
Yes. CET hours, async by default, overlap in your afternoon.
Do you work on AI native products?
Yes, happy to share more in the intro chat.